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How would you like to make a difference being just slightly wicked?
 

The annual fundraiser of the Community Resource Center (CRC) in Encinitas was held Saturday, September 22 (2012) supporting vital services to over 10,000 people in crisis. The CRC has been the primary provider of social services in the North County Coast region since 1979, assisting families in need and victims of domestic violence.
 

This year’s fund raiser was titled “CRC Equinox, Seasons of Change,” and included many donated items to bid on (including a basket with a bag of Wicked Coffee of the bid winner’s choice), held on the Paddock Green at the Del Mar Fairgrounds.
 

Post script: Over $150,000 was raised at the event, which came from numerous cash donations, donations and dinners.
 

Coffee makes life better to be sure. It is the most consumed beverage in the world (besides water, of course). Coffee helps us be creative, think clearly and respond more quickly. Some of us writers see coffee as a suitable replacement for blood.

 

Rich and Gloria have been selling Wicked Coffees at local farmers markets for over two and a half years now and Rich is excited to announce the availability of his book, The Twelve Commitments To Life, available at Amazon.com July 4th.

 

Twelve Commitments To Life front cover

This short and easy-to-read book focuses on twelve life essences, and shows how committing to them makes life more meaningful and connected. Rich also provides a plan in the book for putting these into regular practice. It is insightful, original and practical.

 

Rich will have the first copies at the Saturday Vista Farmers Market and the Sunday Farmers Market in Leucadia.
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Rich’s book is available at Amazon.com

Wicked Coffees have been added to the long-standing Vista Farmers Market! Every Saturday, rain or shine, you can pick up a bag of this deliciously smooth brew. Our better-than-premium-quality beans are fresh roasted so our customers can enjoy coffee at the peak of flavor. Thank you for your support.

Vista Farmers Market is located on South Melrose Drive, in the County Courthouse parking lot, just south of the 78. Hours are from 8AM to Noon.

A description from their site:

There are over 50 farmers at the market, a few prepared food vendors, and a handful of hot food vendors, and a few crafts sold by those that made them.   

The Vista Farmers Market is the first in the county, and one of the first in the State of California.  It has been operating since 1981 and is a central gathering place for the region.

Most of the farmers, who are certified by the county to be the actual growers of what they sell, are VERY local . . . the majority from Vista and nearby communities.

See you there!

Over a million Tassimo coffee makers have been recalled due to risks of severe burns. Dozens of reports from users have prompted government action from spewing steam, hot liquid, coffee grounds and tea leaves, according to the Associated Press.  37 cases of the 140 reported cited second degree burns.

Turn those suckers in!

Sometimes we need to be reminded that we are dealing with scalding water when we make coffee. And we are doing it only half awake sometimes! Even cold brewed coffee gets heated to over 100 degrees to get that hot coffee satisfaction.

Please be careful,  coffee fiends.

Read the article on the Tassimo recall.

Acrylamide is a subject of ongoing investigations with the FDA. Why? It is a suspected carcinogen. It tends to form in foods that are overheated when cooked. Most notorious are heavily cooked (as in burned) or fried meats. But acrylamide is also found in toasted breads and fried potatoes, such as french fries and potato chips, according to Science News.

The FDA study sampled many common products and found acrylamides in roasted almonds, fish fillets, Starbucks Columbian roast, Wasa Crisp bread and Hershey’s Cocoa. The State of California also has required Starbucks to post a warning in their stores that their coffee contains chemicals (acrylamide) known to cause cancer. This is not something Starbucks adds the the coffee beans. It is a result of coffee roasting.

Then there is the problem of benzopyrene. According to an article in Wikipedia, benzopyrene is a component of  pitch and can be found in coal tar after a forest fire, in the air after a volcanic eruption, in wood and cigarette smoke  and “in burnt foods such as coffee. Evidence exists to link benzo[a]pyrene to the formation of lung cancer.”

Due to the common practice of burning a dark roast coffee, it behooves those of us that want to enjoy many more years of the brew, to drink roasts that have not been burned. (BTW, the FDA found more acrylamide in instant coffees than in typical brewed coffees.)

With the lack of conclusive evidence, the presence of these compounds may not be significant if these foods are ingested only occasionally. But coffee is a daily routine and ingesting anything possibly carcinogenic several times a day is cause for concern. Take cigarette smoking, for example. Recurring and consistent exposure leads to increased risk of cancer.

How do you tell if a coffee roast is burned? One way is to drag one of the beans over a white coffee filter. If it leaves a brown trail, it is burned. Another way is appearance of the bean. A burned bean is dark brown and very dry, looking much like a cinder. Another way is taste and smell. Sometimes the burning isn’t from roasting, but is brewed coffee that sat too long on the hot plate.  That you can taste and smell.

Many of our customers remark that Starbucks coffee is burned. One even called it “Char-bucks.” Whether or not it is, let your palate and nose steer you away from burned coffee. Not only is it possibly unhealthy, it tastes bad and there is no excuse for drinking burned coffee. Especially when you’ve got the master roaster at Wicked Coffees making sure each roast is full of roasted flavor, but never burned.

Sample one of our dark roasts to educate your palate. Compared to Starbucks, you will likely immediately taste nothing ashy, burned or bitter in our double dark Devils Delight or triple dark Hell Fire. I can’t help saying this: great coffee does not have to be burned, mediocre or a light roast. Try wicked good, micro-roasted coffee like ours and live to tell the tale.

With the latest announcement by Life Extension Magazine that “coffee is the greatest source of antioxidants in the American diet,” Wicked Coffees is trying to help Americans avoid discomfort and disease with a monthly supply of Wicked good coffee. All that is necessary for this relief is to sign up to have Wicked Coffees delivered by mail once a month.

In that vein (shoot me up with Wicked!), Wicked Coffees regulars will receive our best discount. Our current pricing is 11.95 for one bag and 21.90 for two. But standing order coffee-fiends will receive all 12 ounce bags for only $10.00 each, plus shipping. Choose your favorite blend or mix them up.

To qualify, we need a valid credit card number on file so that we have permission to charge on a monthly basis. Send Rich an email now with just your name, telephone number and best time to call. (That way we can can set up the order in privacy.) Your first order will come with a free 2 ounce bag of our devilishly delicious Chocolate Smothered Espresso Beans. In addition, standing order customers will receive free samples of our other upcoming new releases.

Thank you for supporting Wicked Coffees in 2011! Let coffee support you through the New Year.

Coffee, that nectar of the gods that I sometimes refer to as Jehovah Java, deserves a proper set up. It’s not hard to make a perfect cup, but I get this question often enough to warrant a review.

It starts with fresh roasted specialty quality (not commercial quality or even premium) beans…something we specialize in. But you probably are tired of me saying that. And you might suspect me of tooting my own horn.

So, here’s a recent article found on Yahoo Shine that is pretty much on the money. Yes, it starts with freshly roasted coffee beans….(more) 9 Rules for a Perfect Cup of Coffee, by Jessie Price, deputy editor of food for Eating Well Magazine.

So… what rules does your kitchen god have for coffee?

Read the recent article at Life Extension Magazine on “Coffee’s Unique Health Benefits.” As mentioned in my previous post, 129 sources and studies back up this article.

And because it is clear from the article (and other studies I have read) that drinking more coffee clearly results in more benefits and protection, I am biting the bullet. I am drinking more coffee!

I have already given up on sodas. Not only are they a leading cause of diabetes, tooth decay and more, Devils Delight tastes so much better!  Tea is good, too, but less satisfying than a full flavored cup of joe. (“Joe-va-java” is my pre-caffeinated way of asking for  “Jehovah Java”). Beer and wine are okay, but they make me sleepy, even in moderation.

Relax, my friends. Bite the coffee bullet. Drink more coffee and stay healthy without even trying.

Life Extension Magazine (January 2012)  published an astoundingly researched article on “Coffee’s Unique Health Benefits.” Citing 129 sources and studies, this article is crammed with coffee health facts and stated, “coffee is the greatest source of antioxidants in the American diet.”

In these studies, we can see that higher volumes of coffee than average (3.1 cups per day) “can help prevent most major killers, including cardiovascular disease, cancer, diabetes, liver disease and Alzheimer’s.” Many other studies have shown that the common fears about excess coffee consumption are invalid. So, more coffee is better.

While coffee’s many health benefits are no longer in scientific dispute, scientists have yet to study the majority of the over 1,000 phytochemicals contained in the coffee bean. Talk about antioxidant concentrate! Coffee is no snake oil remedy; it’s just plainly an unsurpassed preventative.

According to “Coffee’s Unique Health Benefits,” those drinking four cups of coffee a day exhibited 84% lower risk of cirrhosis and those drinking five cups of coffee a day began to reverse (yes, reverse) Alzheimer’s damage in five weeks. For diabetes risk, it drops 13% with one cup of coffee a day, 47% with four cups a day and 67% with twelve cups a day. Listen up, CocaCola and Pepsico! The coffee bean has crushed the cola nut.

These studies could be simple rationales for our favorite healthy habit, or they could be confirming what our bodies have been telling us for a long time. Coffee is so good…it must be wicked good.

 

Even the darkest soul will be thrilled with a gift from Wicked Coffees. (He, she or it may not tell you that they enjoy looking into a reflection of their dark recesses and may only give a “humbug” grunt, but rest assured. He, she or it will find a good use for Wicked.)

Visit our new holiday offers page. Grin and bear greetings with wicked glee.